Internship Report Term Paper Example | Topics and Well Written Essays - 3750 words

Internship Report - Term Paper Example In the historical period of its establishment, it used to operate as a simply creative agency. However, with the passage of time, it has been successful in expanding its business towards performing multiple tasks such as advertising consultancy, public relations, management of creative event, brand design, animation, brand activation and provision of social media. This company is popular in providing complete assistance and solution throughout the country based upon the network design, which follows similar culture and values (Publinet, â€Å"About Us†). In the initial period of Publinet’s establishment, it was operating merely as a creative agency. However, with the modernization and the evolution of advanced technologies, it has been able to spread its wings towards the expansion of business through numerous scales and varieties. Specially mentioning, the company has expanded its business from creative agency to the provision of delivering wide range of services such as branding, advertising, animation and many other services through various quality based networks of communication. The company has basically four departments through which it operates its entire business activities. These include client servicing/ account management, creative department, production team and media department. There are various hierarchical orders of staff members persisting in the organization. The higher authority of the organization ranges from CEO to graphic designer, account executive, creative consultant, IT Coordinator, finishing artist, personnel manager, office manager, copywriter, web developer, production manager and digital services director (Spark, â€Å"People†). Publinet serves the mission of delivering those services to the customers that they expect from the company (Ali & Sons Co., â€Å"Publinet†). With a particular notion of working, the company has been able to acquire the position of locally developed communication specialists’ network.